GrowthJunction

What is an RSS feed?


In a world heaving under the virtual weight of billions of web pages, keeping up with websites can be a chore. RSS feeds let you keep up to date with the latest info on all your favourite sites without having to take the trouble to visit them. In effect, bits of their sites come to you instead.

You already know the web pages you like to visit - you probably have them in your browser's "Favorites". However, it is not easy to tell when they've been updated without visiting each one and checking. Computers, though, can tell when sites have been updated, using a feed.

An RSS feed is usually made up of a number of titles and short summaries of full content on the website that produced the feed. In other words, you can quickly look at the summaries and, at a glance, tell if you want to click through and visit the full version on the website. Plus, your computer will let you know when a new feed is available. And that's what an RSS feed is - a summary of the latest content on a website so that you can see whether there is anything new or interesting available.

Although there is some debate about what RSS really stands for, the majority plump for Really Simple Syndication. Unlike some obscure technical terms, this one does what it says on the tin: it's a simple web syndication format. RSS is also an international standard, and is rapidly growing in popularity. It used to be just technology and blog sites that offered it, but RSS is now becoming mainstream: many bbc.co.uk sites now offer RSS feeds.

It is becoming more popular because it makes keeping up to date with the sites you like quick and easy.

What can I do with feeds?
So, once you've found one or more RSS feeds you want to subscribe to so you can keep up to date with their content, what's next? What you need is a way of grouping your feeds together and displaying them so you can see them all in one place. There are several ways of doing this, which one you choose really depends on which you find easiest. All the different ways of using feeds usually offer some things in common:

a. a way of subscribing to feeds - pointing to the location, like a website address, where all the up-to-date feed content will be available
b. a way of displaying all the feeds you have subscribed to
c. a way of telling you which feeds have new content in them
d. a way of following links back to the full content on the website

Lots of different companies offer separate downloadable programs (often called 'desktop readers') that will do most of the above and some websites (often called 'web-based readers') and even some web browsers will read and present RSS feeds too.

Growth junction does not have its own feed reader, but there are lots of different sites which review and recommend various readers. If you search for "feed finder", "feed reader" or "RSS reader" in your favorite search engine, you will find some of the more popular ones. Some of them can be built into your browser or accessed online from a website. Many of them are free to download.

You can use the RSS VALID button (or any of the others)on the right of this site below the search box to join our feed


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